Today’s constant flow of young, middle-aged, and elderly Americans to their local dance studio is no misstep. Many see dancing as an appealing option to physical fitness, and millions more have been enthusiastic about the flash, dash, and fun of it by such television shows as “Dancing with the Stars” and “So You Think You Can Dance.”
New Cast of Stars
No longer is dancing on TV reduced to remnants with the Lawrence Welk show. Faces of contemporary dancing performers are people Maksim Chmerkovskiy, Julianne Hough, and Karina Smirnoff, among others. The impression they’ve made is often that viewers, too, can learn to dance – and do so with a strut, flair, and ego.
Trends for that Future
Dancing studios that offer Latin-inspired, ballroom, and fusion classes, in particular, have benefited from the trend. Furthermore, baby boomers are likely to fuel it for at least the next five years, especially in classes for ballroom belly dance.
According to Angela Prince, director of public relations for USA Dance, the popularity of ballroom and Latin dancing is growing since about 2003. Television shows have boosted, not created, the trend, she said.
“Dancing This Stars” is said to do for ballroom dancing what “Saturday Night Fever” did for disco decades in the past.
Mood Enhancement
All this, plus dancing makes people feel good – even during challenging times. By reducing tension and stress, dancing naturally produces a complete sense of well-being. Moreover, dancing being a social endeavor provides the possiblility to meet other people, enhance an individual’s social skills, and increase self-confidence.
Physical Fitness
Most connected with dancing require stretching, bending, starting, and stopping, every which enhance flexibility. Dancing forces muscles to resist and control body weight, and enable forms of it, from ballet to ballroom, extends the dancer bigger.
Like tennis, jogging, or weight lifting, dancing builds one’s endurance by forcing the heart, lungs, and muscles to operate harder and longer without fatigue.
Survival and Future Expansion
Although many industries suffered in the wake for this 2008 recession, the dance studio industry not only survived in addition expanded a last five-years. According to the IBIS World report of January 2015, the annual revenue of dancing studios since 2010 grew by 2.9 percent, with higher than 8,500 businesses now employing more than 50,000 people.
The report estimates these types of studios will generate $2 billion in revenue great. In the next five, improving economic conditions and increased consumer paying for recreational activities is for you to expand the sector even deeper.
No Dominant Company or Companies
The dance studio market is highly fragmented. According to the latest Economic Census, before 2000.9 percent of its studios operate in the single establishment. Each caters to and serves its local market, leaving national franchises with less than 3 percent of the national marketplace.
In 2015, almost 75 % of the industry’s revenue income is expected to be sourced from tuition for general dancing classes, and nonprofit organizations will bring another several.2 percent.
No longer are Americans content to dancing on TV, or from the side of a ballroom bottom. As the numbers reveal, more people than ever want to dance, or at a minimum try.
Tropical Soul Dance Studio
1/45 Oxford St, Darlinghurst NSW 2010, Australia
+61 422 875 555